This week we unveiled Polyvore for your Home, a major milestone in our 6-year history! Even though Polyvore is the largest fashion community on the web, our original prototype started in interior design, so we’ve always built our technology as a platform, designed to scale beyond fashion. That said, some parts of launching home were easy, some were hard, and there’s still plenty more work to do!
The Easy Parts
Because we had planned ahead (really far ahead, in some cases), some things were easy to build on top of our existing infrastructure.
Getting products in
We needed to bootstrap the home category with enough great products for our users to play with. Our data pipeline starts with a large network of crawlers running on EC2 that pull products from popular retailers like Nordstrom, West Elm and Fab. This is when we retrieve brand, price, availability, and more. The same technology we use on fashion sites works just as well on home sites, so it was just a matter of creating new crawler scripts to pull products from home retailer sites and feed them into our existing infrastructure.